“Largest Flaming Candle Image”: Sandoz breaks the Guinness World Record
Sandoz Division of Novartis Pharma, Pakistan Ltd. attempted to break the Guinness World Record for the “Largest Flaming Candle Image” category with flamed 35478 candles, in Hotel Serena, at Faisalabad.
Record attempt was made to celebrate the World Human Rights Day and to highlight that every person has the right to have access basic health facilities.
Sandoz first claimed this Guinness Record in 2003 by lighting 8,154 candles (at the same location) ensuring a certification from the Guinness Book of World Records. However, since that time, this record has been broken in multiple countries. The latest record claim was in Kerala, India on 8″ December 2008 with 30,500 candles.
Sandoz attempted to reclaim the crown by lighting 35,478 candles lit by a team of 118 Sandoz Associates. The image depicted a Healthy and Strong Pakistan and highlighted Sandoz Values along with Sandoz Corporate Logo.
The record was attempted under the guidelines of the Guinness Book of World Records, and the whole activity was monitored by independent judges under the overall presence of both print and electronic media.
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